It may not be marketing --- but it definately guerialla

http://www.manchesterconfidential.com/index.asp?sessionx=IpqiNwB6IlTpKHqiNwF6IHqi

A giant trout in the Piccadilly fountain. Performing traffic cones. Intrepid explorers navigating the city's waterways. If you're asked if you saw anything interesting in town this Saturday, you might be accused of being on drugs. But even the most straight-thinking visitors to the city centre will witness some strange goings-on, thanks to this year's Hazard festival.